Isingeniso

Njengoba umqondo wokusimama komhlaba wonke ubamba, abathengi be-skincare bafuna amazinga aphezulu ezimfanelo zemvelo emikhiqizweni yabo. Kulezi zinsuku, akufanele nje kuphela ukuthi izithako zibe zemvelo futhi zingabi nangozi, kodwa ukusimama kwezinto zokupakisha sekubuye kwaba umbandela obalulekile wokukala umthwalo wemfanelo nobungcweti bemikhiqizo ye-skincare.

Imbiza yengilazi efriziwe enesivalo sokhuni isiphenduke enye yemikhiqizo emele yokupakishwa kwezimonyo esimeme ngenxa yokuthungwa kwayo kwemvelo., ukubukeka kwe-premium nokusebenza okuhle kakhulu kwemvelo. Akubonisi nje kuphela ukuzibophezela komkhiqizo ekuvikelweni kwemvelo, kodwa futhi kwenelisa ukuphishekela kwabathengi kokubili ubuhle nokuvikelwa kwemvelo.

Ukwakheka Komkhiqizo kanye Nokuhlaziywa Kwempahla

Ekuphishekeleni ukuvikelwa kwemvelo nokuthungwa, imbiza yezimonyo yengilazi eqhwa enesivalo sokhuni iba isitsha esikahle esinakho kokubili ukusebenza kanye nobuhle obubonakalayo. Idizayini yesakhiwo kanye nokukhethwa kwezinto zokwakha kubheka isidingo sobusha, ulwazi lwabasebenzisi kanye nokusimama kwemvelo kwemikhiqizo ye-skincare.

1. Impahla yebhodlela: ingilazi eqhwa

Amabhodlela ngokuvamile enziwa ngengilazi ye-borosilicate ephezulu yekhwalithi ephezulu noma ingilazi ye-soda-lime enezinzuzo ezilandelayo:

• Ukumelana nokushisa okuqinile nokusebenza okuhle kakhulu kwe-anti-corrosion, kulungele ukubamba izinhlobo eziningi zemikhiqizo yokunakekelwa kwesikhumba, njengama-creams, ama-gel, ama-esssence creams, njll.;
• Ukuthungwa kwesithwathwa esikhanyayo, kuvimbela ngempumelelo okunye ukukhanya, ukubambezeleka kwe-oxidation yokuqukethwe, kuyilapho kuletha umbono obonakalayo othambile, wokhiye ophansi kanye nowezinga eliphezulu, ukuze kuthuthukiswe izinga lomkhiqizo lilonke.
• Okungu-100% kuphinde kusetshenziswe kabusha, ngokuhambisana nesidingo somkhiqizo wobuhle obuluhlaza sokupakishwa okuvumelana nemvelo, kunciphisa umthelela wemfucuza yepulasitiki endaweni ezungezile.

2. Cap impahla: log / ukulingisa izinkuni okusanhlamvu inhlanganisela plastic

I-cap design ingenye into evelele yephakheji. Iningi lemikhiqizo yenziwe ngokhuni olungaphekiwe noma izixazululo zepulasitiki zokulingisa eco-friendly ukuze kuzuzwe ibhalansi phakathi kokulawula izindleko kanye nokuthungwa kobuhle.

• Ukuthungwa kwemvelo kwekhava yelogi kuyingqayizivele, akukho ukudaya kwamakhemikhali, futhi impahla iyakwazi ukubola, okuhambisana kakhulu nomlingisi "wobuhle obuhlanzekile" bomkhiqizo;
• Ingaphezulu livame ukuphathwa nge-wax yemifino / i-lacquer esekelwe emanzini, okwenza kube nomswakama. Ingaphezulu livame ukuphathwa nge-wax yemifino / i-lacquer esekelwe emanzini, okwenza kube nomswakama-umswakama kanye nokulwa nokuqhekeka, ukwandisa impilo yayo yesevisi.
• Ngaphakathi kwesembozo, kukhona i-PE/silicone gasket eshumekiwe, eqinisekisa ukuvaleka okuhle, evimbela okuqukethwe ekuhwamukeni nasekungcoleni, futhi ngesikhathi esifanayo, ithuthukisa umuzwa wesandla somsebenzisi wokuvula nokuvala.

Lezi ziqukathi ze-skincare ezilungele imvelo azigcini nje ngokusebenza futhi zihlala isikhathi eside, kodwa futhi ziyakhanga, zizenza imoto ebalulekile yokuxhumana nefilosofi yomkhiqizo “ye-eco-luxury”.

Okugqanyisiwe Kwedizayini kanye Nobuhle Obubonakalayo

Emakethe ye-skincare, ukupakishwa akugcini nje ngokuthwala umkhiqizo, kodwa futhi kudlulisa ubuhle nefilosofi yomkhiqizo.

Le ngqayi yengilazi eyisithwathwa enesivalo sokhuni, ngokuhlanganiswa kwezinto zokwakha kanye nokwakheka kwefomu, ikhombisa ukhiye ophansi futhi omuhle kakhulu “wemvelo nowesimanje” wokuhlanganisa ubuhle, iwukuvikeleka kwemvelo okuyinhloko kwamanje kanye nomuzwa wezinga eliphezulu womkhiqizo!

1. Umumo weshubhu oyindilinga osezingeni eliphansi lobuhle besimanje

Umkhiqizo uklanywe ngamathini ayindilinga asicaba, anemigqa ethambile nesakhiwo esizinzile, ngokuhambisana nothando lwabathengi besimanje ngesitayela esincane. Akukho ukuhlobisa okungadingekile okwenza ukubukeka kuhlanzeke futhi kucace kakhudlwana, futhi kulungele futhi ukuthi imikhiqizo yenze okungokwezifiso okufana namalebula, ukugqamisa nokuphrinta isikrini sikasilika. Lolu limi lokuklama luletha ibhalansi efanele phakathi kokusebenza nobuciko, okuthuthukisa umuzwa wekhwalithi womkhiqizo.

2. Wood okusanhlamvu vs. glass materials

Okugqama kakhulu okubonakalayo kwephakeji ukuphambana kwezinto nesivalo sokhuni sezinhlamvu zemvelo kanye nebhodlela lengilazi eliqhwa. Ukufudumala kwezinkuni kuhlangabezana nokubanda kwengilazi, kwakha ukungezwani okubonakalayo okunamandla kodwa okuvumelanayo, okufanekisela ukuhlalisana "kobuchwepheshe nemvelo", "ukuvikelwa kwemvelo nokunethezeka". Kungakhathaliseki ukuthi ibekwe endlini yokugezela, etafuleni lokugqoka noma eshalofini lokudayisa, idonsa ukunaka ngokushesha futhi igqamisa umlingiswa oyingqayizivele womkhiqizo, ngokuhambisana nenkambiso yokupakishwa kwe-eco luxury skincare.

Izimo Zokusetshenziswa Nenani Lomsebenzisi

Imvelo esebenzayo futhi esebenziseka kabusha yesitsha sengilazi eyisithwathwa esinesivalo sokhuni sivumela inhlobonhlobo yokusetshenziswa ezimweni ezihlukene futhi sihlangabezana nezidingo ezihlukahlukene zawo wonke umuntu kusukela kumikhiqizo kuya kubasebenzisi ngabanye.

1. Ukunakekelwa kwesikhumba izinhlelo zokusebenza zokupakisha

Kumikhiqizo ye-skincare egxile ekumisweni kwemvelo, okuphilayo kanye nokusezingeni eliphezulu, lolu hlobo lwamaphakheji e-skincare alungele imvelo luyimoto ekahle yokuthuthukisa ithoni yomkhiqizo.

• Ukubukeka kwayo kuhambisana nomqondo wokuvikelwa kwemvelo, kugcizelela “ukuzibophezela komkhiqizo ekusimameni”;
• Ifaneleka ngokukhethekile kuma-creams, ama-moisturizers, ama-serums neminye imikhiqizo enokuthungwa okukhulu;
• Iphinde ifanelekele amasethi esipho asezingeni eliphezulu ukuze kuthuthukiswe inani eliphelele lomkhiqizo. Imikhiqizo eminingi isebenzisa lawa mashubhu engilazi ekhwalithi ephezulu njengokupakishwa okujwayelekile, ishintsha iziqukathi zepulasitiki zendabuko futhi ikhombisa umuzwa womkhiqizo wokuzibophezela komphakathi.

2. Ilungele abathanda iresiphi ye-DIY

Eqenjini labasebenzisi abathanda ukwenza eyabo imikhiqizo ye-skincare, lesi sitsha siyinketho edumile ye-DIY.

• Inomthamo omaphakathi, okwenza kube lula ukukhipha amanani amancane amafomula esilingo;
• Izinto ezisetshenziswayo ziphephile, zimelana nokugqwala, futhi akusabeli kalula ngamakhemikhali namafutha abalulekile emvelo noma izithako ezisebenzayo;
• Inokubonakala okuvelele kanye nokuthungwa, futhi ingasetshenziswa njengesipho noma ukusetshenziswa kwansuku zonke "kwesitsha sobuhle", okubonisa ukunambitheka kokuphila.

Kungakhathaliseki ukuthi ibhotela le-shea lemvelo, ukhilimu wasebusuku kavithamini E, ukhilimu wokubhucunga owenziwe ekhaya noma amafutha omlomo enziwe ngezandla, kuphephile ukubamba.

3. Izimo zokuvakasha nokusonga izipho

Le mbiza ye-skincare yosayizi wokuvakasha ifaneleka kakhulu ngesipho sokuhamba neholide:

• Ingagcwaliswa izikhathi eziningi, gwema ukuthwala ibhodlela lonke lokupakisha okukhulu, ukonga indawo yemithwalo;
• Isitsha Sengilazi Esiqandisiwe Esinesivalo Sokhuni nezikhwama zendwangu, insipho eyenziwe ngezandla, amakhandlela anephunga elimnandi nezinye izinhlanganisela ukuze kuhlanganiswe ukupakishwa kwezipho okusimeme, ukuthuthukisa umuzwa wemikhuba yokupha izipho;
• Ukubonakala kokulula nokuthungwa, kulungele ukwenziwa ngokwezifiso komuntu siqu (njengamalebula, ukuqoshwa), okusetshenziselwa izipho ezingokwezifiso ezinophawu noma imikhiqizo ye-peripheral ye-bazaar eyenziwe ngezandla.

Amagugu Ezemvelo Nasimeme

Esikhathini lapho “uguquko oluluhlaza” seluyisivumelwano somhlaba wonke, ukupakishwa kobuhle okusimeme kushintsha ngokushesha kusuka komkhiqizo 'okuhlanganisa' kuya "kumazinga ayisisekelo". "Izimbiza zengilazi ezi-Frosted ezinezivalo zokhuni lokusanhlamvu ziyimpendulo enhle kulolu shintsho. Izinzuzo zayo eziningi mayelana nempahla, umjikelezo wokuphila kanye nemiqondo yemvelo ikwenza kube ukukhetha okuvamile kuma-brand aqhutshwa yi-ESG kanye nabathengi abaqaphela imvelo.

1. Ingaphinde isetshenziswe, inciphisa udoti wepulasitiki osetshenziswa kanye

Wenziwe ngengilazi egaywa kabusha, lo mkhiqizo unikeza ukuqina okuphezulu nokusebenziseka kabusha uma kuqhathaniswa neziqukathi zepulasitiki ezilahlwayo.

• Inokuphila isikhathi eside futhi ingagcwaliswa ngokuphindaphindiwe ngemikhiqizo ehlukene ye-skincare noma iphinde isetshenziswe ngemva kokuhlanza;
• Kuyasiza ukugwema inani elikhulu lamathini epulasitiki angenalutho ukuthi angalahlwa futhi kusiza ukubona "i-zero-waste skincare package";

Lokhu akusizi nje kuphela ukunciphisa umthwalo ezindaweni zokulahla imfucumfucu, kodwa futhi kunikeza umkhiqizo inani elengeziwe "lemfundo yezemvelo".

2. Izembozo zokhuni zinciphisa ukusetshenziswa kwezinto ezisekelwe ku-petrochemical

Amakepisi enziwe ngokhuni lwemvelo, esikhundleni sepulasitiki yendabuko noma ama-resin caps futhi anciphisa kakhulu ukusetshenziswa kwemithombo ye-petrochemical.

• Ingxenye yezinto zokhuni isuka emahlathini aqinisekiswe yi-FSC, iqinisekisa ukuvuna okusimeme;
• Ifakwe esihlabathini futhi imbozwe ngokwemvelo ukuze i-biodegradability noma i-thermal recycling, ibona ngempela iluphu evaliwe yokuvikelwa kwemvelo ukusuka emthonjeni kuya ekugcineni;

3. Ukuhlangabezana nezinhloso zomkhiqizo we-ESG kanye nezidingo zabathengi ezikhethwa ngokwemvelo

Imikhiqizo eminingi ye-skincare ihlanganisa imiqondo ye-ESG emnyombweni wamaketanga wabo wokuhlinzeka nokuthuthukiswa komkhiqizo. Ukwamukela ukupakishwa kwezimonyo ezinjalo ezithobela i-ESG akugcini nje ngokuqinisa isithombe sesibopho senhlalakahle senkampani sokukhiqiza okulungele imvelo, kodwa futhi kuthuthukisa ukuthobela umkhiqizo nokwethenjwa ezimakethe zaphesheya kwezilwandle, kuyilapho kuhlangatshezwana nokuthandwa okukhulayo kwabathengi abaqaphela imvelo kwabathengi besizukulwane esisha.

Ukuhlolwa Kwekhwalithi kanye Namazinga Okukhiqiza

Ukuvikelwa kwemvelo akuyona nje umqondo, kodwa futhi ukunamathela izinga. Ukuze kuqinisekiswe ukuthi le mbiza yengilazi eyisithwathwa enesivalo sokhuni inokuphepha okuhle kakhulu nokwethembeka ngaphezu kobuhle nokuvikelwa kwemvelo, inqubo yokukhiqiza ilandela ngokuqinile inani lokuhlolwa kwekhwalithi nezinqubo ezijwayelekile zokuqinisekisa ukuthi umkhiqizo uhlangabezana nezidingo ezisezingeni eliphakeme ekusakazweni nasekusetshenzisweni kwemakethe yomhlaba.

1. Ukuphepha kwebanga lokudla/izimonyo kuqinisekiswe emabhodleleni engilazi

Izinto eziphezulu zengilazi ye-borosilicate soda-lime ezisetshenziswa ebhodleleni ziqinisekisiwe ukuthi ziphephile ukuthintana nokudla kanye nokuxhumana kwezimonyo.

• Ayiqukethe umthofu, i-cadmium nezinye izakhi zensimbi esindayo, ukumelana ne-asidi ne-alkali, ukumelana nokugqwala kwamakhemikhali, ezifanele izithako ezisebenzayo imikhiqizo yokunakekelwa kwesikhumba; ukwelashwa okungaphezulu kusetshenziswa inqubo yesithwathwa evumela imvelo, azikho izinsalela eziyingozi, ukuthintana komsebenzisi ngokukhululeka.

Lawa mazinga awavikeli nje kuphela ukuphepha kwabasebenzisi, kodwa futhi azuza ukwethenjwa komkhiqizo nesiteshi sokuthekelisa samazwe ngamazwe.

2. Iqoqo ngalinye lemikhiqizo liyavalwa futhi liyahlolwa ukuze kuqinisekiswe ukuphepha kwezokuthutha.

• Ukuhlolwa kokuvala: ukuhlola ukulingana kwekepisi nebhodlela ukuvimbela okuqukethwe ekuhwamukeni noma ukuvuza;
• Drop test: ukulingisa umthelela we-logistics kanye nezokuthutha ukuze uqinisekise ukuthi ibhodlela lengilazi akulula ukuliphula;
• Idizayini yephakeji yangaphandle iphinde icabangele ukusebenza okunqanda ukushaqeka kanye nokugoba ukuze kuthuthukiswe ukuzinza nokusimama kwakho konke ukuthuthwa kwebhokisi.

Isiphetho

Ngokusetshenziswa okuluhlaza kuba yisivumelwano somhlaba wonke, imikhuba ye-eco-friendly yemikhiqizo ye-skincare ayibonakali kuphela ekukhethweni kwezithako, kodwa nasezinqumweni zokupakisha. Isitsha sengilazi esineqhwa esinesigqoko sokhuni siwukufezeka kweqiniso kwalo mkhuba. Ihlanganisa izinto zemvelo nedizayini yesimanje, idlulisa isimo sengqondo somkhiqizo esivumelana nemvelo futhi inikeze umkhiqizo ukuvezwa kwangaphandle okufudumele nokuthungwe kakhudlwana.

Kungakhathaliseki ukuthi ungumkhiqizo we-skincare ofuna ukuthuthukiswa kokupakisha okuhlangabezana nemibono ye-ESG kanye namazinga emvelo, noma umsebenzisi ngamunye oncamela isiqukathi esingasebenziseka kabusha, esibukeka kahle futhi esisebenzayo, le ngqayi egcwaliswa kabusha, eqaphela imvelo inketho yekhwalithi okufanele icatshangelwe.